Ron Baker is the founder of Driven, a marketing organization where he has found a way to weave his passion for cars into his career. He has created over 500 car events for major automotive manufacturers. He has produced car related television programming – 5 series in...
Car show season is starting up for most of the country and even if it’s still snowy and cold in your home town, it’s never too early to start thinking about the best ways to make your car event bigger and better than ever before. In this latest installment of So You...
Linda Vaughn is perhaps the most photographed personality in automotive and motorsports history. This year she was inducted into the Motorsports Hall of Fame. She’s entertained fans and has been a premier marketer of automotive good for more than 55 years. From her...
Joe Mattioli is the co-managing partner of Mattioli Weber Consulting, where they specialize in strategic planning, marketing campaigns, branding, and efficiency. He has over 40 years of experience as a CEO, managing mass population events, developing and executing...
Mike Smith is the Ferrari Club of America Sacramento Chapter President. He joined the Ferrari Club of America ten years ago after reaching a life goal of owning a Ferrari and what he found was great camaraderie and this year he’s been elected Chapter President for his...
