Luis Martinez was born and raised in Cuba. His passion for sports cars and racing was launched when his father took him to watch the Havana Grand Prix in 1960. Inspired by watching Sir Stirling Moss take the checkered flag piloting a white Birdcage Maserati he recalled that day and in 1998 wrote his first motorsports article. He has since authored two career development books, Getting There and Getting There Volume 2 plus many business and motorsports articles for Gannett, Motorsports Marketing Resources, Victory Lane, and many others. He holds a B.A in Psychology and a Masters in Counseling and is a Certified Track Instructor at the level of Mentor Instructor.