Randy Fisher is the Vice President of Marketing at Prestone. He has over 20 years of industry experience and oversees the brand’s marketing strategy as Prestone plans for its 90th anniversary this year. Responsible for the ever-growing brand awareness, channel marketing, and consumer engagement initiatives he manages strategic partnerships, public relations, digital content and more. Since 1927, Prestone has protected drivers and their vehicles with cutting-edge products and their iconic yellow jug of antifreeze/coolant has been a trusted source among consumers for decades. Prestone remains the number one choice among today’s automotive enthusiasts. Prior to joining Prestone Randy was the Marketing Director for Royal Purple lubricants.
