Jay W. Pennell has been a part of the NASCAR industry for over fifteen years. His career path has taken him from that of an independent journalist, to social and digital marketing, to team public relations, and to NASCAR gaming. Jay has written for outlets including FOX Sports, NASCAR.com, Playboy, and Athlon Sports, and was one of NASCAR’s first citizen journalists. He also worked with Richard Childress Racing (RCR), handling public relations, content creation, and partnership management. Jay also served as the General Manager of the eNASCAR Heat Pro League, later moving to Brand Manager, NASCAR and INDYCAR with Motorsport Games. His new book is titled Start Your Engines, from Sports Publishing, contains 34 chapters describing different inaugural accomplishments that have taken place throughout NASCAR history.